{"id":1010,"date":"2026-04-18T15:57:02","date_gmt":"2026-04-18T10:27:02","guid":{"rendered":"https:\/\/vsorstech.com\/blogs\/?p=1010"},"modified":"2026-04-19T15:57:33","modified_gmt":"2026-04-19T10:27:33","slug":"wholesale-corporate-gifts-suppliers-in-hyderabad","status":"publish","type":"post","link":"https:\/\/vsorstech.com\/blogs\/wholesale-corporate-gifts-suppliers-in-hyderabad\/","title":{"rendered":"Wholesale Corporate Gifts Suppliers in Hyderabad"},"content":{"rendered":"\n<div class=\"wp-block-rank-math-toc-block\" id=\"rank-math-toc\"><h2>Table of Contents<\/h2><nav><ul><li><a href=\"#navigating-bulk-procurement-the-landscape-of-wholesale-corporate-gifting-in-hyderabad\">Navigating Bulk Procurement: The Landscape of Wholesale Corporate Gifts Suppliers in Hyderabad<\/a><\/li><li><a href=\"#why-corporate-gifting-trends-matter-in-hyderabad\">Why Corporate Gifting Trends Matter in Hyderabad<\/a><\/li><li><a href=\"#local-business-culture-and-gifting-norms\">Local Business Culture and Gifting Norms<\/a><ul><li><a href=\"#the-standard-of-authenticity\">The Standard of Authenticity<\/a><\/li><li><a href=\"#inclusivity-in-gifting\">Inclusivity in Gifting<\/a><\/li><\/ul><\/li><li><a href=\"#common-occasions-for-bulk-gifting-in-the-city\">Common Occasions for Bulk Gifting in the City<\/a><ul><li><a href=\"#1-the-campus-hiring-surge\">1. The Campus Hiring Surge<\/a><\/li><li><a href=\"#2-global-summits-and-conferences\">2. Global Summits and Conferences<\/a><\/li><li><a href=\"#3-festive-employee-rewards\">3. Festive Employee Rewards<\/a><\/li><\/ul><\/li><li><a href=\"#packaging-delivery-logistics-in-hyderabad\">Packaging &amp; Delivery Logistics in Hyderabad<\/a><ul><li><a href=\"#the-unboxing-experience\">The &#8220;Unboxing&#8221; Experience<\/a><\/li><li><a href=\"#last-mile-precision\">Last-Mile Precision<\/a><\/li><\/ul><\/li><li><a href=\"#local-pricing-trends-and-timelines\">Local Pricing Trends and Timelines<\/a><ul><li><a href=\"#strategic-lead-times\">Strategic Lead Times<\/a><\/li><\/ul><\/li><li><a href=\"#local-case-examples-hyderabad-success-stories\">Local Case Examples: Hyderabad Success Stories<\/a><ul><li><a href=\"#case-study-the-it-scale-up\">Case Study: The IT Scale-Up<\/a><\/li><li><a href=\"#case-study-the-pharma-summit\">Case Study: The Pharma Summit<\/a><\/li><\/ul><\/li><li><a href=\"#fa-qs-hyderabad-wholesale-focus\">FAQs (Hyderabad Wholesale Focus)<\/a><\/li><li><a href=\"#secure-your-brands-impact-with-vsors-tech\">Secure Your Brand\u2019s Impact with VsorsTech<\/a><ul><li><a href=\"#book-a-strategic-consultation-with-vsors-tech\">[Book a Strategic Consultation with VsorsTech]<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"navigating-bulk-procurement-the-landscape-of-wholesale-corporate-gifting-in-hyderabad\">Navigating Bulk Procurement: The Landscape of Wholesale Corporate Gifts Suppliers in Hyderabad<\/h2>\n\n\n\n<p>Hyderabad has rapidly ascended as the Silicon Valley of the East, a transformation that has redefined how businesses communicate appreciation. In the shimmering corridors of HITEC City and the historic business districts of Abids, corporate gifting is no longer a peripheral task\u2014it is a strategic branding exercise. For the modern HR professional or brand manager, identifying reliable <strong>wholesale corporate gifts suppliers in Hyderabad<\/strong> is the first step in building a tangible bridge between a company and its stakeholders.<\/p>\n\n\n\n<p>Sourcing at a wholesale level in Hyderabad requires a delicate balance. One must navigate the city&#8217;s legendary &#8220;Tehzeeb&#8221; (etiquette) while meeting the rigorous efficiency demands of the tech and pharmaceutical sectors. Whether you are kitting out a thousand new hires or seeking a high-end executive memento for a global summit at the HICC, the supplier you choose acts as a silent partner in your brand\u2019s reputation.<\/p>\n\n\n\n<p>At VsorsTech, we understand that &#8220;wholesale&#8221; shouldn&#8217;t mean &#8220;generic.&#8221; In a market as competitive as Telangana, bulk procurement must be coupled with meticulous customization. This guide explores the strategic nuances of sourcing corporate gifts locally, ensuring your bulk orders deliver maximum impact with minimum logistical friction.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/vsorstech.com\/contact-us\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/vsorstech.com\/blogs\/wp-content\/uploads\/2026\/03\/rsw_1280-1024x682.webp\" alt=\"corporate gifts suppliers in hyderabad\" class=\"wp-image-912\" srcset=\"https:\/\/vsorstech.com\/blogs\/wp-content\/uploads\/2026\/03\/rsw_1280-1024x682.webp 1024w, https:\/\/vsorstech.com\/blogs\/wp-content\/uploads\/2026\/03\/rsw_1280-300x200.webp 300w, https:\/\/vsorstech.com\/blogs\/wp-content\/uploads\/2026\/03\/rsw_1280-768x512.webp 768w, https:\/\/vsorstech.com\/blogs\/wp-content\/uploads\/2026\/03\/rsw_1280.webp 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"why-corporate-gifting-trends-matter-in-hyderabad\">Why Corporate Gifting Trends Matter in Hyderabad<\/h2>\n\n\n\n<p>Hyderabad\u2019s business ecosystem is uniquely polarized between heritage-heavy industries and high-velocity startups. This diversity has birthed a gifting culture that is both sophisticated and demanding. As global firms like Google, Microsoft, and Novartis expand their footprints here, the standards for &#8220;bulk&#8221; gifts have moved toward premiumization.<\/p>\n\n\n\n<p><strong>Quality over Quantity<\/strong> is the current mandate. Even in wholesale orders, the expectation is for retail-grade quality. Employees and clients are no longer satisfied with flimsy plastic tokens; they seek high-utility items that integrate into a modern lifestyle.<\/p>\n\n\n\n<p>Furthermore, the rise of Environmental, Social, and Governance (ESG) awareness in Hyderabad\u2019s boardrooms has triggered a massive shift toward sustainable gifting. Bulk orders of bamboo tech, recycled office ware, and artisanal local crafts are replacing traditional synthetic hampers.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong>Wholesale Corporate Gifting<\/strong> refers to the B2B procurement of professional gifts in high volumes (bulk) from specialized suppliers. This process typically involves lower per-unit pricing, specialized branding services like laser engraving, and managed logistics for large-scale distribution.<\/p>\n<\/blockquote>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"local-business-culture-and-gifting-norms\">Local Business Culture and Gifting Norms<\/h2>\n\n\n\n<p>To gift successfully in Hyderabad, one must understand the city&#8217;s unique professional &#8220;DNA.&#8221; It is a blend of the regal Nizam-era hospitality and the precision of a 21st-century innovation hub.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"the-standard-of-authenticity\">The Standard of Authenticity<\/h3>\n\n\n\n<p>In Hyderabad, a gift is seen as a gesture of &#8220;Social Capital.&#8221; When a company sources from <strong>wholesale corporate gifts suppliers in Hyderabad<\/strong>, they often look for items that reflect the city&#8217;s penchant for quality\u2014be it high-grade leather, premium electronics, or gourmet hampers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"inclusivity-in-gifting\">Inclusivity in Gifting<\/h3>\n\n\n\n<p>The city is a melting pot. From the festivals of Diwali and Eid to New Year celebrations in the corporate parks of Gachibowli, gifting norms are inclusive. Wholesale suppliers here are adept at curating &#8220;universal&#8221; kits that respect diverse cultural backgrounds while maintaining a consistent corporate voice.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"common-occasions-for-bulk-gifting-in-the-city\">Common Occasions for Bulk Gifting in the City<\/h2>\n\n\n\n<p>When should you engage with a <a href=\"https:\/\/vsorstech.com\/blogs\/sustainable-corporate-gifting-ideas-for-employees\/\">wholesale supplier<\/a>? Hyderabad\u2019s corporate calendar offers several recurring windows for high-volume gifting.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1-the-campus-hiring-surge\">1. The Campus Hiring Surge<\/h3>\n\n\n\n<p>Every year, thousands of fresh graduates join IT hubs. Wholesale suppliers facilitate &#8220;Welcome Kits&#8221; or &#8220;Joining Kits&#8221; that include essential tech, stationary, and apparel, ensuring every new hire feels like part of the family from Day One.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-global-summits-and-conferences\">2. Global Summits and Conferences<\/h3>\n\n\n\n<p>Venues like the HITEX Exhibition Center and HICC host major international events. Organizers require bulk promotional gifts\u2014ranging from branded lanyards and power banks to high-quality folders\u2014that can be distributed to thousands of delegates.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-festive-employee-rewards\">3. Festive Employee Rewards<\/h3>\n\n\n\n<p>Diwali remains the peak season for <a href=\"https:\/\/vsorstech.com\/blogs\/step-by-step-guide-to-planning-corporate-gifting-for-events\/\">wholesale gifting<\/a>. However, in Hyderabad, Ramadan and Sankranti also see significant bulk orders for gourmet hampers and home-lifestyle products as companies celebrate the city&#8217;s local culture.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"packaging-delivery-logistics-in-hyderabad\">Packaging &amp; Delivery Logistics in Hyderabad<\/h2>\n\n\n\n<p>The logistics of wholesale gifting in a city of 10 million people are complex. Moving 5,000 gift boxes from a warehouse in Jeedimetla to an office in Financial District requires more than just a courier service.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"the-unboxing-experience\">The &#8220;Unboxing&#8221; Experience<\/h3>\n\n\n\n<p>Wholesale doesn&#8217;t mean the packaging should be an afterthought. Top suppliers in Hyderabad offer custom-branded rigid boxes, magnetic closures, and eco-friendly fillers. The goal is to ensure that even a bulk-produced item feels like a personalized gift when opened.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"last-mile-precision\">Last-Mile Precision<\/h3>\n\n\n\n<p>Managing deliveries across HITEC City, Jubilee Hills, and Secunderabad demands local expertise. Professional suppliers offer &#8220;Individual Fulfillment,&#8221; where they don&#8217;t just drop off a pallet at the office; they deliver individual, trackable kits directly to employees&#8217; homes\u2014a vital service for the &#8220;Work from Anywhere&#8221; workforce.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/vsorstech.com\/contact-us\/\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"576\" src=\"https:\/\/vsorstech.com\/blogs\/wp-content\/uploads\/2026\/03\/39a19a38-79f9-444f-b73f-505f6a0ee21e.jpg\" alt=\"Wholesale corporate gifts suppliers in hyderabad 2026\" class=\"wp-image-899\" srcset=\"https:\/\/vsorstech.com\/blogs\/wp-content\/uploads\/2026\/03\/39a19a38-79f9-444f-b73f-505f6a0ee21e.jpg 768w, https:\/\/vsorstech.com\/blogs\/wp-content\/uploads\/2026\/03\/39a19a38-79f9-444f-b73f-505f6a0ee21e-300x225.jpg 300w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"local-pricing-trends-and-timelines\">Local Pricing Trends and Timelines<\/h2>\n\n\n\n<p>When you <strong><a href=\"https:\/\/vsorstech.com\/blogs\/best-corporate-gifts-for-employees-in-hyderabad\/\">buy wholesale corporate gifts in Hyderabad<\/a><\/strong>, volume is your greatest leverage. Per-unit costs drop significantly at the 100, 500, and 1,000-unit marks.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><td><strong>Gift Category<\/strong><\/td><td><strong>Typical Bulk Price (INR)<\/strong><\/td><td><strong>Best Used For<\/strong><\/td><\/tr><\/thead><tbody><tr><td><strong>Eco-Essential Kits<\/strong><\/td><td>\u20b9600 &#8211; \u20b91,200<\/td><td>Campus Hires \/ Interns<\/td><\/tr><tr><td><strong>Smart Tech Sets<\/strong><\/td><td>\u20b91,500 &#8211; \u20b93,500<\/td><td>Middle Management Rewards<\/td><\/tr><tr><td><strong>Premium Executive<\/strong><\/td><td>\u20b95,000 &#8211; \u20b915,000<\/td><td>Client Relations \/ CXOs<\/td><\/tr><tr><td><strong>Gourmet Hampers<\/strong><\/td><td>\u20b91,000 &#8211; \u20b94,000<\/td><td>Festive Celebrations<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"strategic-lead-times\">Strategic Lead Times<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ready-Stock Items:<\/strong> 5\u20137 days (Branding + Local Delivery).<\/li>\n\n\n\n<li><strong>Custom Manufactured:<\/strong> 15\u201325 days (Sampling + Mass Production).<\/li>\n\n\n\n<li><strong>Peak Season (Diwali):<\/strong> Orders should be finalized at least 45 days in advance to ensure inventory availability and logistical priority.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"local-case-examples-hyderabad-success-stories\">Local Case Examples: Hyderabad Success Stories<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"case-study-the-it-scale-up\">Case Study: The IT Scale-Up<\/h3>\n\n\n\n<p>A Fintech company in Madhapur needed to welcome 1,200 new employees during a rapid expansion phase. We developed a &#8220;Digital Nomad Kit&#8221; featuring a recycled plastic laptop stand, a branded diary, and a premium insulated bottle.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The Result:<\/strong> By sourcing at a wholesale level locally, the client saved 18% on procurement costs compared to individual retail purchases, while maintaining a 100% &#8220;on-time&#8221; delivery rate for the induction week.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"case-study-the-pharma-summit\">Case Study: The Pharma Summit<\/h3>\n\n\n\n<p>A global pharmaceutical giant hosting its annual partner meet in Genome Valley required 500 premium mementos. We curated custom-engraved brass bowls paired with traditional Hyderabadi pearls in velvet-lined boxes.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>The Result:<\/strong> The gifts became a conversation piece, bridging the gap between the company&#8217;s scientific innovation and the city&#8217;s cultural heritage.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"fa-qs-hyderabad-wholesale-focus\">FAQs (Hyderabad Wholesale Focus)<\/h2>\n\n\n\n<p><strong>1. What is the minimum order quantity (MOQ) for wholesale prices in Hyderabad?<\/strong><\/p>\n\n\n\n<p>Typically, wholesale pricing tiers start at 50 units. However, for highly customized items, the MOQ might be 100 or higher depending on the manufacturing requirements.<\/p>\n\n\n\n<p><strong>2. Can wholesale suppliers in Hyderabad handle home delivery for remote employees?<\/strong><\/p>\n\n\n\n<p>Yes. Most <a href=\"https:\/\/vsorstech.com\/blogs\/step-by-step-guide-to-planning-corporate-gifting-for-events\/\">professional B2B suppliers<\/a>, including VsorsTech, offer individual fulfillment services, delivering kits directly to employee residences across the Twin Cities and beyond.<\/p>\n\n\n\n<p><strong>3. Are there eco-friendly wholesale options available locally?<\/strong><\/p>\n\n\n\n<p>Absolutely. There is a massive trend toward bamboo, cork, and recycled materials. We offer bulk pricing on a wide range of &#8220;Green Kits&#8221; that align with ESG mandates.<\/p>\n\n\n\n<p><strong>4. Can we visit a showroom to see samples before placing a bulk order?<\/strong><\/p>\n\n\n\n<p>Yes, leading <strong>wholesale corporate gifts suppliers in hyderabad<\/strong> usually have experience centers or showrooms in business hubs like Madhapur or Secunderabad for quality inspection.<\/p>\n\n\n\n<p><strong>5. How is branding handled for bulk orders?<\/strong><\/p>\n\n\n\n<p>Suppliers use high-capacity UV printing, laser engraving, and screen printing to ensure logo consistency across thousands of units.<\/p>\n\n\n\n<p><strong>6. Do prices include GST and shipping?<\/strong><\/p>\n\n\n\n<p>Usually, wholesale quotes are ex-GST (18% for most corporate gifts). Shipping costs are calculated based on whether you require a single-point drop or individual doorstep delivery.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/vsorstech.com\/contact-us\/\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"576\" src=\"https:\/\/vsorstech.com\/blogs\/wp-content\/uploads\/2026\/03\/edbb9d86-56e0-44b6-866e-1db4ca90f72a.jpg\" alt=\"Wholesale corporate gifts suppliers in hyderabad\" class=\"wp-image-911\" srcset=\"https:\/\/vsorstech.com\/blogs\/wp-content\/uploads\/2026\/03\/edbb9d86-56e0-44b6-866e-1db4ca90f72a.jpg 768w, https:\/\/vsorstech.com\/blogs\/wp-content\/uploads\/2026\/03\/edbb9d86-56e0-44b6-866e-1db4ca90f72a-300x225.jpg 300w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"secure-your-brands-impact-with-vsors-tech\">Secure Your Brand\u2019s Impact with VsorsTech<\/h2>\n\n\n\n<p>In a city as dynamic as <a href=\"https:\/\/sites.google.com\/yash-host.in\/hyderabad-trends\/home\/employee-welcome-kit-in-hyderabad\" target=\"_blank\" rel=\"noopener\">Hyderabad<\/a>, your corporate gifts are a reflection of your professional standards. Choosing the right wholesale partner is not just about the lowest price\u2014it&#8217;s about reliability, quality of branding, and logistical mastery.<\/p>\n\n\n\n<p>At VsorsTech, we combine local Hyderabad expertise with global quality standards. Whether you are looking for tech gear, sustainable kits, or <a href=\"https:\/\/vsorstech.com\/\">premium executive gifts<\/a>, we provide the scale you need without compromising the personal touch your recipients deserve.<\/p>\n\n\n\n<p><strong>Ready to streamline your bulk gifting?<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"book-a-strategic-consultation-with-vsors-tech\">[Book a Strategic Consultation with VsorsTech]<\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Navigating Bulk Procurement: The Landscape of Wholesale Corporate Gifts Suppliers in Hyderabad Hyderabad has rapidly ascended as the Silicon Valley of the East, a transformation that has redefined how businesses communicate appreciation. In the shimmering corridors of HITEC City and the historic business districts of Abids, corporate gifting is no longer a peripheral task\u2014it is &#8230; <a title=\"Wholesale Corporate Gifts Suppliers in Hyderabad\" class=\"read-more\" href=\"https:\/\/vsorstech.com\/blogs\/wholesale-corporate-gifts-suppliers-in-hyderabad\/\" aria-label=\"Read more about Wholesale Corporate Gifts Suppliers in Hyderabad\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":986,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1010","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hyderabad"],"_links":{"self":[{"href":"https:\/\/vsorstech.com\/blogs\/wp-json\/wp\/v2\/posts\/1010","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vsorstech.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vsorstech.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vsorstech.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vsorstech.com\/blogs\/wp-json\/wp\/v2\/comments?post=1010"}],"version-history":[{"count":1,"href":"https:\/\/vsorstech.com\/blogs\/wp-json\/wp\/v2\/posts\/1010\/revisions"}],"predecessor-version":[{"id":1011,"href":"https:\/\/vsorstech.com\/blogs\/wp-json\/wp\/v2\/posts\/1010\/revisions\/1011"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vsorstech.com\/blogs\/wp-json\/wp\/v2\/media\/986"}],"wp:attachment":[{"href":"https:\/\/vsorstech.com\/blogs\/wp-json\/wp\/v2\/media?parent=1010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vsorstech.com\/blogs\/wp-json\/wp\/v2\/categories?post=1010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vsorstech.com\/blogs\/wp-json\/wp\/v2\/tags?post=1010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}